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Wednesday, July 27

07:00 — 08:30 AM

BREAKFAST IN VU RESTAURANT

08:30 — 11:00 AM

MAINSTAGE IN MANHATTAN BALLROOM

08:30 – 09:00 AM

Kam Kaila, President, IT By Design
Welcome Back to Build IT

09:05 – 09:50 AM

Sunny Kaila, CEO, IT By Design
See What Happens When….

09:55 – 10:55 PM

Mike Michalowicz, Author

Profit First

11:00 — 01:00 PM

SOLUTIONS PAVILION
Hudson Ballroom
11:00 – 12:00 PM
Book Signing by Mike Michalowicz
IT by Design Booth
11:00 – 01:00 PM
Lunch

Vu Restaurant

BREAKOUT SESSIONS

01:00 – 01:30 PM
Session #1

Elevate Your Brand, Elevate Your Business
by Michelle Ragusa-McBain, Cisco
Template: Personal Brand Development Framework
Revenue Growth | Holland Room
Raising the stakes for Key Leadership Positions – Equity plans, Stock Options and Profit Sharing
by Kevin Blake, CEO at ICS & Arlin Sorensen, VP Ecosystem Evangelism, ConnectiWise, ICS
Template: Phantom Stock Framework
Leadership Responsibility | Liberty Room
Cyber Insurance and Legal Liability: Behind the Curtain
by Chris Wilkerson, Blackpoint Cyber
Template: Updated MSA Framework
Service Optimization | Palisades Room
Speaking Straight Isn’t Easy
by Declan Scott & Marcus Bond, The Collaborative Way
Template: Employee Feedback Form
Talent Strategies | Harborside Room

01:35 – 02:05 PM
Session #2

Marketing Focus Strategies
by Kendra Lee, KLA Group
Template: Worksheet of Focus Strategies
Revenue Growth | Holland Room
Building Your Baseline: A Question of Trust
by John Hammond, Huntress Labs Inc.
Template: NIST Cybersecurity Framework Scorecard
Leadership Responsibility | Liberty Room
Hacking Tools Demonstration
by Ben Jenkins, ThreatLocker
Template: Cybersecurity Triangle
Service Optimization | Palisades Room
Always Be Hiring: Developing a More Robust Talent Pipeline
by Matt Mills and Todd Billiar with Sunny Kaila, IT By Design
Template: Demand Generation Guide for Talent Hiring
Talent Strategies | Harborside Room

02:10 – 02:40 PM
Session #3

How Do You Put a Sales Pitch Together?
by Jason Pryce, Datto Inc.
Template: Sales Deck Outline and Template
Revenue Growth | Holland Room
The Red Carpet Plan OUT of Your Organization
by Rob LaFave, ICS
Template: Managing People Out Strategy – Red Carpet plan
Leadership Responsibility | Liberty Room
You're Fired! How and When to Make a Call on Bad Customers
by Peter Kujawa, Service Leadership, a ConnectWise solution
Template: A-B-C-D Account Management Worksheet
Service Optimization | Palisades Room
MSP Leader 101: Investing in Company Culture
by Tim Coach, Gradient MSP
Template: Company Culture Outline
Talent Strategies | Harborside Room

02:45 – 03:15 PM
Session #4

Cybersecurity Legislation & Regulation: Preparing for Increased Reporting and Transparency
by Al Alper, CyberGuard 360
Template: Framework of Current Cybersecurity Requirements
Revenue Growth | Holland Room
How Best-In-Class MSPs Ensure Leadership Alignment to EBITDA and Other Goals
by Peter Kujawa, Service Leadership, a ConnectWise solution
Template: EBITDA driven compensation plan
Leadership Responsibility | Liberty Room
Demystifying Cybersecurity Using the Cyber Defense Matrix
by Wes Spencer, Fifth Wall Solutions
Panelists: Tiffany Ricks from HacWare, Kevin Nejad from Vijilan
Template: Cyber Defense Matrix
Service Optimization | Palisades Room
Managing Generation Whatever Whenever: What Matters Tomorrow, Matters Today
by Jill Champan, Insperity
Template: Email Marketing Framework
Talent Strategies | Harborside Room

03:15 — 04:15 PM

AFTERNOON BREAK IN SOLUTIONS PAVILION

04:15 — 06:00 PM

MAINSTAGE IN MANHATTAN BALLROOM

04:30 – 05:00 PM

Rob Rae, SVP of Business Development, Datto, Inc.
Defining Your Cyber Resilience Strategy to Dominate in 2022

05:05 – 05:25 PM

John Hammond, Senior Security Researcher, Huntress Labs Inc.
Don’t Just Build It; Break It!

05:30 – 06:00 PM

John Pagliuca and David Weeks, President & CEO, N-Able
Own the Cloud: Revenue opportunities for service providers
06:15 — 10:30 PM
BUILD IT OFFSITE EXPERIENCE – MET LIFE STADIUM

06:15 – 07:15 PM

Travel to Met Life Stadium via Bus from Hotel Lobby

07:20 – 08:00 PM

Dinner

08:00 – 09:00 PM

Fireside Chat with Eli Manning

09:00 – 10:00 PM

Private ITBD Partner Experience with Eli Manning
10:00 – 10:30 PM
Travel to Hyatt Regency on the Hudson

Thursday, July 28

07:30 — 09:00 AM

BREAKFAST IN VU RESTAURANT

08:00 AM – 08:45 AM

What Women Want, It’s Not What You Think Breakfast Panel with bloody marys and mimosas sponsored by Cisco
Riverside

09:00 — 11:00 AM

MAINSTAGE IN MANHATTAN BALLROOM

09:00 – 09:10 AM

Kam Kaila, President, IT By Design

Welcome Day 2

09:10 – 09:55 AM

Danny Jenkins, CEO and Co-Founder, ThreatLocker, Inc
Zero Trust for Applications: Protect from zero day attacks against vulnerabilities
10:00 – 10:20 AM
Jon Murchison, Founder & CEO, Blackpoint Cyber
True Security Starts with the Right Intel
10:25 – 10:55 AM

Arlin Sorensen, Founder and CEO
Kevin Blake, CEO & President at ICS, Panelist
Kevin Cook, CEO at The Purple Guys, Panelist
Rashaad Bajwa, CEO of Integris
Neil Medwed, Executive Director – M&A, Meriplex

What’s Next?

11:00 — 01:00 PM

SOLUTIONS PAVILION
Hudson Ballroom
11:00 – 12:00 PM

Buyers and Sellers M&A Luncheon sponsored by Focus Invest. Banking

Riverside

11:00 – 01:00 PM

Lunch
Vu Restaurant

01:00 — 03:15 PM

BREAKOUT SESSIONS

01:00 – 01:30 PM
Session #5

Commission Impossible
by Michael Schmidtmann, Trans4mers
Template: Ratio Calculation Worksheet
Revenue Growth | Holland Room
Do Your Homework Before You Plan M&A
by Callen Sapien
Template: Seller Pre – Due Diligence Checklist
Leadership Responsibility | Liberty Room
Creating Profit and Efficiency in an Inflationary World
by David Tan, Crushbank
Template: Standardized service categorization model, Best practice Service pricing/cost model
Service Optimization | Palisades Room
WiFi Pineapple Demonstration
by Ben Jenkins, ThreatLocker
Template:
Talent Strategies | Harborside Room

01:35 – 02:05 PM
Session #6

Building Your Command Center for Sales and Marketing
by Harbinder Khera & Eric Webber, MindMatrix
Template: Lead development Framework
Revenue Growth | Holland Room
Managing Profit Erosion
by Gary Pica, TruMethods LLC
Template: Vendor Pricing Evaluation Sheet, Customer ROI Assessment, Services ROI Review
Leadership Responsibility | Liberty Room
How to be a Horrible Boss
by Trevor Dierdorff, Amnet
Template: Leadership Readiness Assessment
Service Optimization | Palisades Room
Building a Raving Employee Base
by Adam Slutskin, CyberFox & Vikram Kanitkar, IT By Design
Template: Maslow's Hierarchy and Employee Engagement
Talent Strategies | Harborside Room

02:10 – 02:40 PM
Session #7

Using Client Education as a Tool to Support Cybersecurity
by Jason Pryce, Datto Inc.
Template: PPT Outline
Revenue Growth | Holland Room
How Far in the Weeds Do You Go? Managing Your Roadmap to Profitability
by Rex Frank, Pax8
Template: Metric calculations
Leadership Responsibility | Liberty Room
The Building Blocks of a QBR that Don't Suck
by Alex Farling, Lifecycle Insights
Template: QBR Best Practices and Action Items
Service Optimization | Palisades Room
M&A Targets and Standardization
by David Weeks, N-Able
Talent Strategies | Harborside Room

02:45 – 03:15 PM
Session #8

Be Flocking Everywhere: Marketing Your MSP in 2023
by Kelly Meyers, Gradient MSP
Template:
Revenue Growth | Holland Room
Wipeout: How to support yourself and your team from potential burnout
by Brad Schow, Connectwise
Template: Capacity planning worksheet
Leadership Responsibility | Liberty Room
SOPs Are Your Friend
by Rex Frank, Pax 8 & Daniel Wang, MSPbots.ai
Template: Strategic process building worksheet
Service Optimization | Palisades Room
Going, Going, Gone: Hiring strategies to not lose out on candidates, but still have a thorough process
by Dave Cava, Encore Strategic
Template: Modified / Accelerated Hiring Process Map
Talent Strategies | Harborside Room

03:15 — 04:15 PM

SOLUTIONS PAVILION
Hudson Ballroom

04:15 — 06:00 PM

MAINSTAGE IN MANHATTAN BALLROOM

04:25 – 04:55 PM

Michelle Ragusa-McBain, Cisco
5 Tips for MSP Success

05:00 – 05:20 PM

Bruce McCully, CEO, Galactic Advisors | Matthew Koenig, VP of Channel Development, Galactic Advisors
Cybersecurity Services: Where do I start?

05:25 – 05:55 PM

Joe Panettieri, EVP, ChannelE2E & MSSP Alert, Moderator
Michelle Accardi, CEO, Logically, Panelist
Pratik Roychoudhury, CEO, Team Logic IT, Panelist
Brad Schow, VP of Consulting Services for ConnectWise, Panelist
Patrick Kinsella, Chief Strategy Officer & President, 1Path, Panelist

Finding Your Top Gun: It’s not the plane, it’s the person in the box

06:00 — 08:30 PM

PUBCRAWL IN SOLUTIONS PAVILION

Friday, July 29

07:00 — 08:30 AM

BREAKFAST IN VU RESTAURANT

08:30 — 10:30 AM

MAINSTAGE IN MANHATTAN BALLROOM

08:30 – 08:45 AM

Kam Kaila, President, Build IT By Design
Welcome to Day 3

08:50 – 09:20 AM

Colin Knox, Founder & CEO, Gradient MSP
When Opportunity Doesn’t Knox, Build a Door

09:25 – 10:25 AM

Kevin Brown, Author

The Hero Effect: Being Your Best When It Matters the Most!

10:30 — 01:00 PM

SOLUTIONS PAVILION
Hudson Ballroom
11:00 – 12:00 PM

Book Signing by Kevin Brown

11:00 – 01:00 PM

Lunch
Vu Restaurant

12:30 — 02:10 PM

BREAKOUT SESSIONS

12:30 – 01:00 PM
Session #9

Driving Operational Excellence in the Growing MSP
by David Wilkeson (CEO, MSP Advisor) and Robert Wilburn (N-Able)
Template: Automation Road Map worksheet
Revenue Growth | Holland Room
The Value Proposition Canvas
by Callen Sapien, Oak Road
Template: Value Proposition Canvas
Leadership Responsibility | Liberty Room
Scaling Your Service Team: Balancing Quality, Growth, and Profitability
by Brad Schow, ConnectWise
Template: Framework – 30/60/90-day plan
Service Optimization | Palisades Room
Resignations are Contagious
by Javid Khan, IT By Design
Template: Employee Succession Plan
Talent Strategies | Harborside Room

01:05 – 01:35 PM
Session #10

The Journey of MSP Leadership from inception to exit
by Moderator: Michelle Ragusa-McBain, Cisco
  • Neil Medwed – Exec Director of Strategic Partnerships and M&A at Meriplex
  • Lance Thompson – Senior VP of Biz Dev at Acrisure Cyber Services
  • Colin Knox- CEO of Gradient
  • Arlin Sorensen, VP, Ecosystem Evangelism, ConnectWise
Template: Negotiation Strategy Framework
Revenue Growth | Holland Room
The A-B-C’s
by Dr. Larry Little, Eagle Center for Leadership
Template:
Leadership Responsibility | Liberty Room
The Customer Journey – The Yellow Brick Road Through Your Organization
by Javid Khan, IT By Design
Template: Customer Journey plan
Service Optimization | Palisades Room
From Entry to Exit: Employee Experience in a Hybrid Workplace,
by Rita Hayre, IT By Design
Template: Employee Experience Blueprint
Talent Strategies | Harborside Room

01:40 – 02:10 PM
Session #11

Selling Cybersecurity: The Ultimate Framework and Methodology
by Matthew Koenig, Galactic Advisors
Template: Selling Cybersecurity: The Ultimate Framework and Methodology
Revenue Growth | Holland Room
Status Updates - Driving Accountability in a Quick and Easy Format
by Kam Kaila, Build IT
Template: Psychological Safety Implementation Framework
Leadership Responsibility | Liberty Room
Who Are the Adversaries?
by Ben Jenkins, ThreatLocker
Service Optimization | Palisades Room
Money Heist: How to Avoid Wage Theft in the Future Work Model
by Michael Cooke & Rob LaFave, ICS
Template: Employee Utilization and Performance Management Framework
Talent Strategies | Harborside Room

02:15 — 02:35 PM

AFTERNOON BREAK IN MANHATTAN BALLROOM
Hudson Ballroom

02:35 — 04:00 PM

MAINSTAGE IN MANHATTAN BALLROOM

02:40 – 03:40 PM

Dr. Larry Little, Eagle Centre for Leadership
If Only

03:40 – 03:50 PM

Build IT LIVE 2022 Awards

03:50 – 04:00 PM

Kam Kaila, President, IT By Design

Conference Close